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Six Types of Innovation
By Jennifer Goddard | October 2, 2008
BNET Australia Contributors
Aussie Rules
Biography
BNET Australia Contributors
Brian Haverty is editorial director for CBS Interactive Australia and is responsible for the company's BNET and ZDNet Australia sites.
Robert Gerrish is a coach, author and professional speaker and the founder of Flying Solo, an Australian online community for solo business owners.
Melissa Lourenco is the HR manager for CBS Interactive in Australia.
Chris Golis is the author of The Humm Handbook: Lifting Your Level of Emotional Intelligence. He runs seminars and workshops on EQ.
Suzi Dafnis is Community Director of the Australian Businesswomen's Network.
Yvonne Adele helps organisations build a culture of ideas by teaching people at all levels to access their untapped creative thinking skills.
Innovation is not just about brand new products. There are many places where you can be innovative and often the context helps define innovation.
The six focus areas for innovation are:
- Product — what we produce and sell
- Service — exceeding customer expectations
- Process — continuous improvement of how we do things
- Management — business strategies, systems and structures
- Open — working beyond boundaries and collaborating globally
- Value — creating unique value that eliminates the cost to compete
Looking through this list, consider where you need to focus your innovative efforts right now and write down a couple of project ideas/potential focus areas. Is there anything you would add to the list?
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RE: Six Types of Innovation
jorgebarba
10/02/2008 10:14 PM
