Do You Have a Stretch Strategy?

By Robert Gerrish | July 29, 2008

BNET Australia Contributors

Aussie Rules

Biography

BNET Australia Contributors

BNET Australia Contributors
Phil Dobbie has a wealth of radio and business experience. In his BTalk Australia podcast, he provides a lively and insightful view on business issues.
Brian Haverty is editorial director for CBS Interactive Australia and is responsible for the company's BNET and ZDNet Australia sites.
Robert Gerrish is a coach, author and professional speaker and the founder of Flying Solo, an Australian online community for solo business owners.
Melissa Lourenco is the HR manager for CBS Interactive in Australia.
Chris Golis is the author of The Humm Handbook: Lifting Your Level of Emotional Intelligence. He runs seminars and workshops on EQ.
Suzi Dafnis is Community Director of the Australian Businesswomen's Network.
Yvonne Adele helps organisations build a culture of ideas by teaching people at all levels to access their untapped creative thinking skills.

When people say they’re feeling stretched it’s usually said with a degree of exasperation. That’s understandable. However, there is also intentional stretching, where we choose to stretch in order to grow.

This is all about doing what you do, but doing it better. It’s about facing evolution or revolution head-on, not hiding under the desk hoping it will pass. It doesn’t pass, you just get passed up. Ouch.

Here are my Top 5 reasons to stretch yourself, I suggest you ponder each and consider the possible impact to your work of embracing a Stretch Strategy. I’ve added a ‘challenge’ under each…er, because that’s what I do.

1. You’re forced to find new ways of doing things

Once you adopt a Stretch Strategy, it’s simply not possible to accept mediocrity. Those things you’ve put up with for ages scream at you.

CHALLENGE: What are you doing in your work that you’ve being doing the same way for far too long?

2. You move to a different level

When you push yourself to stretch, you inevitably experience new things; you open your mind to new ideas and you often get to meet new people.

CHALLENGE: Accept that you’re in danger of getting passed up…somehow, in some area of your work. What area is that? What might you do about it?

3. Your outlook is altered

Stretching is like inviting Mr Spock to beam you down somewhere new. Boldly going where no one has gone before (they have, but you get the point). A changed outlook is invigorating and brings new energies.

CHALLENGE: In recent times what has contributed most to an altered outlook in any aspect of your life? Whether positive or negative, do you accept there’s been growth?

4. You start a ripple

When you stretch, those around you notice the change. Your clients; your friends; your network. Some will stretch with you, others will run for cover.

CHALLENGE: Look around. Who will come with you? Who will hide? Where does your future belong?

5. You’ll want to do it again

Yes, ’serial stretching’ is a risk you’ll have to face. When a child learns to walk, she walks everywhere: Through puddles, off walls, under supermarket aisles, into other people. You’ll do the same. You’ll grow as a consequence and any bruising will be minor. Trust me.

CHALLENGE: If you get the message about stretching — make a commitment.

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